Daily UI (3/100): Landing Page
READING IS FUNDAMENTAL. In their application process, Book of the Month asks the applicant what changes would they make to the BOTM website in order to attract more customers. They asked that the recommendations be in writing so that's what I gave them.
I went back, however, and decided to redesign it. This is the landing page for today's UI challenge. Below is a side-by-side comparison of the current landing page (left) and my redesign (right).